Category Archive for "Photo & Video"
How Much Is A Photograph Worth?
Photography can be either art or commerce. The value of a piece of art is defined simply by what someone is willing to pay for it. That fact explains why a photo of the inside of a 99 Cents Only…
Photography Tips For Aviation Photographers
Photographing helicopters air-to-air with sharp details while also having the rotor blades suitably blurred is a challenge for any photographer. The aircraft holding you (the photographer) is often cramped, bumpy, and vibrating, while the aircraft you are trying to capture…
Get On Board: Introduction To Whiteboard Videos
I’m suddenly obsessed with white board videos as a great way to tell technical stories in a quick, concise and eminently watchable way. We’ve all seen too many traditional, snooze-worthy corporate videos. They are a big investment, but if they…
Technical Tip: Photography Resolution
Resolution matters. We dislike having to tell clients that the photos they have sent us are not large enough to work for the intended use. Here’s a very basic guide that may help. For typical press releases, a photo/file of…
A Warning to Aerospace Marketing Professionals About Copyright Infringement
Does the end justify the means? Too often, in the world of aerospace marketing, the answer is yes. And that’s not a good thing. In their zeal to be noticed and remembered, some marketing people are willing to bend the…
Why Paying for Photography Rights Matters
Photographers are weird. I mean, they want to get paid for their work. What’s up with that? They’re a nervy bunch, all high and mighty about their talent and their rights and whatnot. Geez. OK, seriously. For some reason, a…
Creating 1 image from 7: A Photography How-To
Because the Boeing 747 that housed the airborne laser (ABL) had a beautiful sunset to back it up, a special technique was used to retain fine detail throughout the shot. The difference in light levels between the clouds and shaded…
Finders, Keepers?
Just because you found that photo on the Internet doesn’t mean you can use it for free. Check out this link where John Mueller summarizes the total cost to recreate a sunset image. http://www.petapixel.com/2012/01/10/this-photograph-is-not-free/ So, next time you’re looking online…